Evo-Lite

Background

Evo-Lite specializes in advanced lighting system integration for commercial architectural, display, feature, digital and residential illumination solutions. Watermark teamed up with Evo-Lite to steer the focus of their website and marketing more toward an “all- encompassing solutions-based service” rather than product offerings.

Details

Services: Web, Digital Marketing

Results

We started with a comprehensive onboarding with key members of the Evo-Lite team to discover past, current and future marketing tactics and goals of the company. The redesigned website features animated graphics for a visual learning tool for different lighting applications. Content reinforces the “start-to-finish” support Evo-Lite provides for any project.

Watermark recommended that social media marketing would be a great channel for Evo-Lite to reach their desired target audience. We strategize, design, create content, deploy, and oversee Evo-Lite’s social media channels, as well as targeted inbound campaigns through HubSpot. Watermark also provides ongoing SEO efforts, with monthly analytics reports to Evo-Lite.