EST 1980

Colorado WaterWise

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Background

Colorado WaterWise, a not-for-profit organization dedicated to educating individuals in the efficient use of urban water, needed creative, contemporary design for “Live Like You Love It,” an ambitious campaign focused on the importance and value of Colorado water. Watermark designed a multitude of marketing tools that Colorado water utilities can use to promote awareness of Colorado's most precious resource.

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Results

(In partnership with Sigler Communications.) The multi-channel materials we designed for the comprehensive “Live Like You Love It” campaign were embraced not only by the Colorado Water Conservation Board, but also other state agencies. The materials are now being used to reinforce the importance of everyone pitching in to help with our state’s water conservation efforts. Our award-winning animated video has become a showpiece of the campaign, and we continue to add and update materials to the toolkit as needed. We also provide Colorado WaterWise with the design for their annual Water Summit event.

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